- The customer will go to the site and fill out their credit information.
- When they click "submit" they authorize the dealership to pull their credit record.
- The lead is then sent to the specified contact(s) at the dealership.
- The dealership contact can then pull a credit report and find an appropriate vehicle before calling them back to follow up.
- We find the simple nature of these sites produce more credit leads than sending people to the dealership's website. It's quick & simple and no one has to search for the credit application page.
- Many people feel more comfortable filling out credit info in the privacy of their own home, they also know you know their history before calling them--which takes any awkward feelings out of he phone conversation.
- People want to communicate in the ways they feel most comfortable-some like to come in, others will call, and this gives those that prefer the Internet an option to contact you.
- Why wouldn't you? It just creates more leads from your marketing!
Example of a credit lead:
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