Thanksgiving is next week!? Already! Soon we'll be gathering with our friends and family to celebrate the holiday season--we may be taking a little extra time off work or beginning to think of what we'd like to accomplish in 2010. I know all be doing all of the above. However...2009 isn't over yet!
Many dealers claim December is the best month of the year, and our stats from the last few Nov/Dec time frames prove it. Here's everything you need to know about successful events during this holiday season:
1. Give yourself plenty of time. An advertising investment should be a thought out process, not one that is rushed through in 12 hours. Click here to see the holiday press schedule so you can be ahead of the game!
2. Choose the right message. This time of year you don't have to wait on manufacturer's incentives-you can offer plenty of timely hooks on your own. Click here to see some ideas.
3. Demand a proven product. I can finally say that and know I can offer it. Because of the over 1,000 sales we've logged through Marketvision the past year we know what pieces were the best of '09. We then simply based our Holiday Mailers on those pieces--voila! Proven winners. Email us here to receive our December newsletter with these great products.
4. ...and finally-be Merry!! 2009 has been a volatile year for us all, and now it's nearing it's completion. Be sure to do something nice for your staff and keep people motivated with positivity instead of fear. Happy employees = happy customers.
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